Learn to value a stock · Day 1 of 28

A share is a slice of a business

0 of 28 lessons checked

Key idea: A share is a claim on a real company's future profits, so its worth depends on the business, not on the chart.

A stock price moves every second, which makes it easy to treat a share like a lottery ticket. It is not one. A share is a small, legal slice of a real company: its factories, its software, its customers and, above all, the cash it will earn for as long as it exists.

If a company has 100 million shares and you own 100 of them, you own one millionth of the business. When it earns $500 million in a year, your slice of that profit is $500. Whether the company pays it out as a dividend or reinvests it, the money belongs to the owners.

That is the whole idea behind valuation. If you can estimate what a business will earn over time, you can estimate what a slice of it is worth, and then compare that figure with the price the market is asking today.

Over the next 27 days we build that skill one piece at a time: profits, cash, debt, the main valuation methods, the traps, and how to read the numbers on any Equity Rank stock page.

Quick check

A company has 50 million shares and earns $100 million this year. How much of that profit belongs to someone holding 1,000 shares?

See a full worked valuation of Apple →

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Educational content only, not investment advice. Examples use made-up or historical figures.

Educational Use Only — Not Financial Advice

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Valuation models, margin of safety percentages, fair value estimates, options strategy outputs, and AI analysis are algorithmic outputs based on publicly available data and do not represent personalized investment recommendations. All financial models contain assumptions that may be incorrect. Past performance of any security is not indicative of future results. You may lose money on any investment.

Every fair value figure on Equity Rank is our model’s opinion of a company’s intrinsic worth under stated assumptions — it is not a prediction, forecast, or price target for where the security will actually trade. Fair value estimates describe what the model considers a business to be worth today, not where its market price is headed. Actual market prices are set by supply and demand and by factors no model can fully capture, and may differ materially and indefinitely from any fair value shown here.

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